Will Levis Launches Mayonnaise-Scented Cologne
Will Levis Launches Mayonnaise-Scented Cologne: “Parfum de Mayonnaise“
Tennessee Titans quarterback Will Levis has never shied away from making bold choices, both on and off the field. From his unconventional habit of adding mayonnaise to his coffee to his latest venture, Levis is clearly not afraid to stand out. The NFL star has now teamed up with Hellmann’s to launch a unique fragrance that’s got everyone talking: “Will Levis No. 8, Parfum de Mayonnaise.”
Yes, you read that right—a cologne that smells like mayonnaise. Weird, but compared to Elon Musk’s Burnt Hair Cologne, it may not actually be that weird.
It all started back in 2023 when Levis went viral for revealing his mayo-in-coffee quirk, sparking a partnership with Hellmann’s that initially involved a lifetime supply of the condiment. But the collaboration didn’t stop there. Building on Levis’s unconventional taste, Hellmann’s decided to bottle up the scent of its signature mayonnaise and release it as a limited-edition fragrance.
So, what does a mayonnaise-scented cologne actually smell like? According to the brand, it’s more than just a novelty. The fragrance features a blend of notes designed to be both intriguing and wearable. It includes hints of parsley, vanilla, lemon & of course, a subtle touch of mayonnaise. And because it wouldn’t be a true Will Levis product without a nod to his famous coffee habit, the scent is rounded out with a whiff of coffee to add depth and warmth.
For those who were quick enough to snag a bottle before it sold out, reviews have been mixed but mostly positive. Some are surprised by how pleasant it smells, noting that the mayonnaise note is quite subtle, almost to the point where it’s barely noticeable. The cologne leans more towards the lemon and vanilla side, making it a surprisingly fresh and clean scent, with just enough of a twist to keep it interesting.
Levis himself has been leaning into the quirky nature of the product, embracing the odd combination of football and fragrance. During a recent interview, he joked about how the cologne might just give him an edge on the field, saying, “If I can handle mayo in my coffee, I can handle anything.”
The launch has stirred up a lot of buzz, with bottles flying off the shelves within hours of going on sale. For those who missed out, there’s good news—Hellmann’s has announced that they’ll be restocking the fragrance soon. But be warned: this isn’t just a gimmick. Whether you’re a die-hard Levis fan, a mayonnaise enthusiast, or just someone looking for a conversation starter, “Parfum de Mayonnaise” is sure to be a memorable addition to your cologne collection.
In a world where athletes often stick to more traditional endorsements, Will Levis is proving that he’s not afraid to go against the grain—or in this case, the jar. It’s this kind of unexpected, out-of-the-box thinking that makes the NFL quarterback a player to watch, both on and off the field. Whether you think the cologne is genius or just plain weird, one thing’s for sure: Will Levis has everyone talking.
